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Beyond the Lawn Day: Beverly Hills

While the state of California is experiencing the serious water drought, Beverly Hills residents are facing the reality of cutting down their water usage as much as by 35%, in light of the governor of California, Jerry Brown, mandate. The state promises to fine water wasters as much as $1,000 per day.

According to Areavibes, the medium housing values in Beverly Hills is $2,703,500 and is 604 percent higher than in California. The cost of living is twice higher than in the state on average. Beverly Hills has 2,481 backyard pools, which is the most pools per capita. It has one of the highest rates of water usage too, 216.6 gallons a day per resident (September, 2014), compared to 70 gallons in Los Angeles. Residents of Santa Ana, for example, use only 38 gallons of water a day.

Local authorities prohibited the draining and refilling pools, and required all pools be covered to lessen evaporation. Outside watering is restricted to two days a week. It seems that "the land of the sunshine, swimming pools, palm trees and movie stars" stands a chance to choose the alternative way and join the nation conservation effort. If not for the hard-to-replace swimming pools, the simplest and the most efficient drought solution is to change the way of our landscape.

Transforming lawns into a beautiful oasis with lush and natural looking grass is much easier than changing people's expectations of how the landscape must look like. Artificial grass technology allows us to live the lifestyle we seek despite the climate change and drought conditions.

People and the media tend to blame the upscale communities for the "moral isolation of the rich." But when you see beautiful tranquil front and backyards of Beverly Hills, take a closer look. Artificial grass is installed throughout the city, and while it looks just like a regular landscape, as a fact, most of it is synthetic.

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